Grehlakshmi Media Kit
Grehlakshmi, The Favourite Hangout and largest
community of Housewives is undisputedly declared and
testified as The No.1 Women’s Hindi monthly magazine.
Audience Profiles
The average female visitor is
28 years old
61.7%
The average male visitor is
30 years old
38.3%
166M
Yearly Page Views
9M
Yearly Visitors
85.8M
Social Reach
39.8M
Social Engagement
Why you should choose digital?
Advertisement
Premium fashion/lifestyle content digital platform.Custom and native solutions for advertisers
Engagement
Engaging interactive audiences across websites and all social media platforms
Innovation
Enhanced and innovative premium ad units for advertising
Digital Ad Specs
| Ad Type | Dimensions | File/Creative Type | Device |
|---|---|---|---|
| Billboard | 970×250 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Super Leaderboard | 970×90 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Leaderboard | 728×90 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop, Tablet |
| Medium Rectangle | 300×250 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop, Tablet, Mobile |
| Half Page | 300×600 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Small Mobile Banner | 320×50 | GIF/JPEG – 250KB | HTML 5 – 500KB | Mobile |
| Large Mobile Banner | 320×100 | GIF/JPEG – 250KB | HTML 5 – 500KB | Mobile |
| Ad Type | Dimensions | File/Creative Type | Duration |
|---|---|---|---|
| Pre-roll | 1280×720 (min) | 16×9 aspect ratio | MPEG4, 3GPP, MOV, VAST, VPAID – Max 30MB | 15 – 30 seconds |
| Mid-roll | 1280×720 (min) | 16×9 aspect ratio | MPEG4, 3GPP, MOV, VAST, VPAID – Max 30MB | Up to 15 seconds |
| Type | Word Count | Placements | Accompanying Banner Sizes |
|---|---|---|---|
| Sponsored Content | 750 – 1000 | 7-day dedicated homepage slot, 3 social media posts | 970×250, 728×90, 300×250, 320×50 |
| Sponsored Email Blast | 250 – 500 | Sent to primary subscriber list of 10,000 | 300×250 |
Our Packages
Package 1
DISPLAY ADS
* Static ads @ INR 250 CPM
* Industry-learning viewability performance
* Preroll- Midroll ads @INR 750 CPM
Package 2
HOMEPAGE NATIVE ADS
1 week takeover of the Home page top carousel with 3 full-screen (16:9 on desktop and 1:1 on mobile) native ad creative on autoplay
will play on continous scroll with 3 images.
FREE WITH:
* 1.5 million display banner on ROS for Grehlakshmi/CT/CTH (to be consumed in 1 months) @INR 250/400 CPM or
* Home page Take-Over 1 week @5 lacs (no impressions commitment)
Package 3
SECTION HOMEPAGE CAROUSEL
1 week takeover of the section homepage carousel with 3 full-screen (16:9 on desktop and 1:1 on mobile) native ad creative on autoplay.
will play on continous scroll with 3 images.
FREE WITH:
* 1 million display banner on ROS for Grehlakshmi/CT/CTH (to be consumed in 1 month) @ INR 250/400 CPM
Our Rates
| Type | Impression Minimum | Cost |
|---|---|---|
| Standard Display | 100000 | Rs. 250 CPM |
| Pre-roll / Mid-roll | 100000 | Rs. 750 CPM |
| Sponsored Content | N/A | 25000 CPM |
| Sponsored Content Series (3 posts) | N/A | 60000 CPM |
| Type | Minimum Required Assets | Cost |
|---|---|---|
| Homepage Takeover | 728×90, 300×250 | 50000 CPD |
| Category/Tag Takeover | 728×90, 300×250 | 75000 CPD |
| Single Post Takeover | 728×90, 300×250 | 50000 CPD |
| Type | Inventory | Cost |
| Emailer | 5 Million | 0.5p |
| Social Media Post | 1 Post on FB,Insta, and Twitter | 1.0 lakh |
| Articles | 40k views | 3.00 lakh |
| 1 Millon | 0.5p | |
| Roadblock | 600000 Views | 40000 |
| Standard Creatives | Inventory | Cost |
| Leaderboard | 728 x 90 | Rs. 250 CPM |
| Medium Rectangle | 300 x 250 | Rs. 250 CPM |
| Super Leaderboard | 970 x 90 | Rs. 300 CPM |
| Half Page | 300 x 600 | Rs. 300 CPM |
| Expandable Creatives | ||
| Leaderboard Expandable | 728 x 90 to 728 x 225 | Rs. 325 CPM |
| Medium Rectangle Expandable | 300 x 250 to 650 x 300 | Rs. 325 CPM |
| Super Leader Board Expandable | 970 x 90 to 970 x 225 | Rs. 400 CPM |
| Half Page Expandable | 300 x 600 to 500 x 600 | Rs. 400 CPM |
| High Impact Ad Units | ||
| Side Kick | 300 x 250 to 800 x 700 | Rs. 400 CPM |
| Billboard | 970 x 250 | Rs. 400 CPM |
| Webcast it will be on auto-play & mute | 300 x 250/ 300 x 600 | Rs. 500 CPM |
| Home Page innovation | 300 x 250 expends to 1260 x 400 | Rs. 750 CPM |
| Page Pusher Expandable | 1180 x 90 (base panel) expands to 1180 x 400 | Rs. 500 CPM |
| In Banner video | 300 x 250 | Rs. 300 CPM |